How to choose 50 SKUs for your first AI photo production

Choose a first 50-SKU production that tests product, virtual talent and your catalogue’s commercial priorities.

DELFI ·

50 sku ai photo pilotvirtual model catalogai fashion productionai virtual talent

Foto IA con Modelo IA para el E-Commerce del cliente Falabella retail

Cover image: production by DELFI for Falabella.

Your first AI photo production should represent your collection rather than conceal its difficulties. DELFI’s minimum is 50 SKUs. Choose a set that lets you evaluate products, styling and approvals before extending production to the rest of the catalog.

An illustrative selection of 50 products

  • 10 basics to define lighting, models and framing.
  • 10 dark garments to assess texture and detail visibility.
  • 10 printed items to check patterns and continuity.
  • 10 products with volume or challenging fit to assess silhouette.
  • 10 with particular finishing, accessories or campaign uses.

This is an example distribution, not a rigid requirement or five independent minimum batches. If your brand makes one category, allocate the 50 SKUs by its actual challenges. Do not add unrelated categories simply to complete the list.

What to agree before handing over garments

Define required views by product, publishing destinations and the approver. Provide references and attributes that must not change for every SKU. Specifying that the original length must be preserved is more precise than asking only for a premium look.

What the first production should teach you

Review should establish whether the visual direction represents the brand, difficult details can be assessed and feedback leads to concrete corrections. Record decisions so the same criteria are not debated again in every batch.

How to decide whether to expand

Before adding products, verify three things: product errors are resolved, approvers share criteria and delivery is organized by SKU. If one fails, adjust the workflow before increasing volume.

For photography, you pay for approved photos, not generated photos. Final view counts and correction scope are agreed with DELFI. The first production does not guarantee sales; it validates a content process for your collection.

Real production example: DELFI × Liverpool

The following material was produced by DELFI for Liverpool. It illustrates visual direction and deliverables, not measured sales results or a comparison against the original garment.

Liverpool × DELFI — real fashion production, example 1

Explore the source case and more examples

Define the talent too

DELFI connects proprietary-IP virtual models with registered proprietary intellectual property and licensed digital clones of real celebrities: digital versions of real human models for agreed uses. The choice responds to the collection’s audience and commercial objective. A license does not imply exclusivity or unlimited permissions; talent does not replace garment review.

First-collection list

  • SKU, variant and family:
  • Difficulty represented:
  • Available garment and references:
  • Requested main view, detail and video:
  • Launch priority:
  • Approval owner:

Choose 50 SKUs from your real collection, not unrelated categories just to complete a list.

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Your next collection

A first DELFI collection should show how virtual talent serves the product and online-sales objective. Review quality and workflow before attributing commercial outcomes to images.

What product do you want to promote, and what does its shopper need to see? Use that answer to agree the talent, usage and production scope.

Discuss your collection with DELFI