DELFI × Falabella: fashion and footwear photos with AI models

These four images are part of the production examples DELFI presents for Falabella on its Home and ecommerce photography sublanding. They show fashion and footwear outputs with AI virtual models across different frames.

The product within a composition

One image shows a model on a sofa with footwear visible within the scene. That frame helps examine the relationship between pose, clothing and product. The other images extend the available deliverable selection for exploring the case’s visual direction.

An editorial scene can provide brand context; an ecommerce product page may need additional views and a different crop. The case does not imply that every photo is interchangeable across all destinations.

Useful questions for a footwear brief

Is the product recognizable at mobile product-page size?
Does the pose reveal the attributes a shopper needs?
Is there a sufficient view of materials and finishing?
Which information needs a supporting photo?

These are criteria for reading the material, not findings from a sales test. Color, dimensions and detail accuracy should be assessed against the project’s physical references.

Scope of this published case

The page shows four real assets attributed to Falabella in DELFI’s sources. It does not report investment, conversion improvement, delivery timing or total project volume. Those measurements are not documented for this article and cannot be inferred from images.

Applying the approach to another collection

A new project starts with its own SKUs, garments and brand decisions. DELFI manages visual direction, AI virtual models, production and human quality control. The current 50-SKU minimum is a general service condition, not a figure attributed to Falabella.

The selection below links to the source case so you can review the complete images.

Real production example: DELFI × Falabella

The following material was produced by DELFI for Falabella. It illustrates visual direction and deliverables, not measured sales results or a comparison against the original garment.

Explore the source case and more examples